artisticdork
Currently Available?
Yes
About me
I have a passion for learning new software and techniques. I am known for seeing a need and challenging myself to learn the skills to make it better. I am skilled in information design, motion, custom type, and 3D.
As a consummate people person, I love to learn about my audience and collaborate with team members.
Team player, skilled designer, fun to be around, that’s me!
Portfolio
Work Experience & Portfolio Details
Senior Designer
Children's Hospital of Philadelphia
September 15, 2023
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February 15, 2024
- Managed high-priority projects in a fast-paced environment, delivering results. - Collaborated with writers to create targeted fundraising materials for principal-level donors. - Coordinated product, print, and digital collateral for internal stakeholders. - Mentored junior staff
Design Manager (ACD)
Health Union
June 15, 2022
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June 15, 2023
Directed a team of two designers, providing creative and career guidance while overseeing the production of editorial marketing collateral for ten combined sites. Including their social media channels, awareness, and lead-generation campaigns. Coordinated with team other leadership to develop career frameworks and competencies, pathways to promotion, and skill growth and continued individual contributor duties as needed. Developed and/or led multiple team skill-sharing training.
Sr. Art Director, Products
Health Union
October 15, 2021
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June 15, 2022
Collaborated cross-functionally with various departments to create bespoke editorial products that effectively communicated the unique stories of individual patients while aligning with business objectives. One such product achieved an impressive time on page of 3 minutes, and its accompanying marketing assets garnered a click-through rate three times higher than the industry standard. As a result of this success, the targeted audience for these products expanded significantly, leading to two RFPs for additional products. Mentored team members through leading skill shares and disseminating best practices across multiple disciplines. Worked closely with DesignOps to develop design guidelines and templates that ensured consistency in product quality and file delivery.
Art Director
Health Union
January 15, 2019
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October 15, 2021
Partnered with content and engagement teams to develop compelling editorial and marketing content for three of Health Union’s most established communities. These efforts led to an average of 10% growth in community size and social reach. Spearheaded various micro-campaigns to drive advocacy events, lead generation, and social-based recruitment for condition-based surveys, resulting in year-over-year improvements in cost and views.
Senior Digital Designer
American Bible Society
September 15, 2016
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January 15, 2019
I established a branded pattern library and web style guide to unify the organization’s print work and digital properties by developing user-friendly web presences that resulted in a higher retention rate on our corporate web properties. I regularly collaborated with content and web strategists on large and small-scale projects for partners and internally.
Education
University of the Arts
Bachelors of Arts
January 15, 2006
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May 15, 2009
Honors & awards
Hermes Creative Awards - Platinum
November 1, 2019
President’s Gathering Event Collateral Category: Print Media | Integrated Marketing | 38c. Event Marketing https://enter.amcpros.com/hermes/entry/presidents-gathering-event-collateral/